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Before you start: prepare your sheet

Updated 21 Oct 2026 · 3 min read

What your Google Sheet needs before you connect it to TatvaCRM: a header row, a unique ID column, and at least a name or company column.

A few minutes of preparation makes setup smooth and keeps your leads clean.

Checklist

  1. A header row. One row (usually row 1) holds your column names, such as Name, Phone, Email. The rows below it are your data.
  2. A unique ID column. A column whose value is different on every row and never changes.
  3. A name or a company. Every lead needs at least a first name or a company name. Rows missing both wait in the sheet until they’re filled in — they never become partial leads.
  4. The right Google account. Use a Google account that can open the spreadsheet.

Choosing the unique ID column

Good IDs:

  • A form’s response or submission ID — many form tools can add one automatically
  • An order, booking or reference number
  • A timestamp column, if no two rows can share the same time

How TatvaCRM treats the ID:

In the ID column…What happens
A new valueThe row becomes a lead
BlankThe row waits until an ID is added
A value already used by an earlier rowSkipped — only the first row with each ID becomes a lead
Don't use email or phone as the ID

The same person can fill in your form twice. With email or phone as the ID, their second enquiry would be skipped as a repeat.

No ID column yet?

Add one to your sheet before you connect it. TatvaCRM never writes to your sheet, so it can’t add one for you.

Good to know

  • Sorting, inserting and reordering rows or columns is fine. Rows are recognised by their ID, not their position.
  • Renaming a column you mapped stops checking until you rename it back or update the mapping — nothing is lost meanwhile.
  • Connecting a copy of a spreadsheet imports its rows again, because IDs are tracked per connection.
  • One person, several rows: each new row creates its own lead, even if that person is already in your CRM. TatvaCRM doesn’t merge or flag these automatically.

Ready? Connect a Google Sheet.

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